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Portfolio Categories: Social Media Marketing

Souk: Trinidad & Tobago Drinks Festival

  • By Aisha Williams
  • 28 September, 2012

Pepper Events founded and developed a new kind of event for the T&T market – a national Drinks Festival. The event was only marketed online, presenting challenges in terms of […]

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Topper Dropper

  • By Aisha Williams
  • 28 September, 2012

To engage Mario’s fans on Facebook, we devised a social game called Mario’s Topper Dropper. Fans gained extra points by inviting their friends to play.

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Mario’s Pizza Games

  • By Aisha Williams
  • 13 June, 2012

Online banner ads to promote offline brand activation for Mario’s online fans. Fans were invited to attend an offline event in order to activate the brand in a real-world scenario.

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Football Fanatic

  • By Aisha Williams
  • 13 June, 2012

Father’s Day promotion for Boomers. Entrants must complete a sentence to compete.

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Mommy Dearest

  • By Aisha Williams
  • 3 May, 2012

Boomer’s Mother’s Day Competition

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The Hunger Game

  • By Aisha Williams
  • 19 March, 2012

A riff of off the original Hunger Games titles, this contest asked fans to show off their ‘hungry faces’ for a chance to win prizes.

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Surfer Surprise

  • By Aisha Williams
  • 18 March, 2012

An Online Scavenger Hunt devised to make fans explore all of the brand’s online identities.

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100,000 Strong

  • By Aisha Williams
  • 12 March, 2012

To celebrate Mario’s milestone of achieving 100,000 fans, the pizza chain offered FREE pizza for a limited time.

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Cookie FANatic

  • By Aisha Williams
  • 12 March, 2012

The Cookie FANatic promotion was devised to grow the fanbase, extend reach, engage fans and increase cookie sales.

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40 Days & 40 Nights Series

  • By Aisha Williams
  • 29 February, 2012

A series of 6 competitions run on Facebook to engage fans during the Lenten Season.

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Lover’s Limerick

  • By Aisha Williams
  • 7 February, 2012

A contest to engage fans for the Valentine’s Day.

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Mario’s Twitter Contests

  • By Aisha Williams
  • 22 January, 2012

A couple of image-based contests devised to engage Twitter followers.

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